eTail Australia 2025

February 25 - 26, 2025

Sheraton Grand Sydney Hyde Park, Australia

Kim Kidd

Chief Executive Officer Honey Birdette

Main Conference Day 2 – 26th February 2025

8:30 AM ‘Brands In The Firing Line’ Breakfast

They have shaped headlines…

 

They have sparked conversations…


Some (or many) would even consider them controversial. Step into a captivating morning of stimulating presentations and engaging conversations over breakfast! This session welcomes speakers from brands that have sparked both fascination and outrage. While you may not always see eye-to-eye with their views, let's foster an atmosphere of respect and kindness throughout our discussions. All interested attendees are welcome to participate in this riveting experience.


Topic 1: The most talked about lingerie brand in the world - Known for their daring and provocative advertising campaigns that often spark widespread debate and even backlash, discover the story behind Honey Birdette's unapologetically audacious approach to shaping their public image and market 

presence.


Topic 2: Shein, the brand that everybody loves to hate – A polarizing force in the fashion industry often in the news for ethical and quality concerns, hear what this fast-fashion giant has to say.


Check out the incredible speaker line-up to see who will be joining Kim.

Download The Latest Agenda