Mediacenter

Inflation is on the rise and back in the spotlight, and it’s putting Australian retailers on their toes. With rising prices and uncertainty, the way forward for retailers involves more than just adapting — it requires innovation and a proactive approach. By participating in discussions, such as those about retail media and community contributions, retailers can join forces to tackle the challenges of inflation, but what’s next for your business? Now is the time to think about how to make your store stand out. Download your copy to find out how Australian brands plan strategically and rise above the challenges of 2024 to keep their businesses shining bright.

While e-commerce as a sector grew over 60% during 2020 and 2021, the return to normal in 2022 brought many challenges for online retailers. Golf Gods was no stranger to this, having faced problems such as poor liquidity. In this eTail original, we examine how Ecom Nation, an integrated e-commerce growth agency, assisted Golf Gods with strategic pricing and inventory management. 

One of the most profound lessons that came out of the global pandemic was the importance of ‘connection’. Australian retail brands were forced to adapt and connect to consumers in new ways - social commerce took centre stage as the vehicle through which we can grow hyper-personalised connections and amplify brand loyalty. In this eTail original, we look at what retailers in Australia are focusing on to sustain their growth in 2023.

This interactive forward-thinking forum is dedicated to topics surrounding the omni-channel experience, mobile technology, driving revenue and growth, data analytics, the customer journey, customer experience and provides you with the opportunity to benchmark, share ideas, find solutions for your business and build lasting relationships. Get an idea of who's you'll get to meet by downloading the attendee list.

In this report, we will look into the modern CMO and how it's imperative in today's customer centric world. We will also explore what the most successful retailers are doing and the opportunities they are pursuing. This report focuses on CMO strategy, key trends and concerns faced by CMOs from the Australian retail region, as well as the role of artificial intelligence (AI), payments technology, and Martech in the road ahead.

In Q4 of 2020, WBR Insights surveyed 150 Heads of Retail, eCommerce, and similar from across medium-sized businesses to global brands in the APAC, EMEA, and North American regions to find out what types of marketing strategies and tactics they are using to engage with and convert their consumers. The report aims to gain a greater understanding of how the overarching marketing tactics and strategies are shaping results from upper-funnel brand awareness to lower-funnel performance and conversion metrics within their organizations.

Based on a survey conducted with 60 senior decisions makers from Retail, Technology, Finance, Digital, eCommerce, Revenue, Product, and Payments across Asia-Pacific, we examine how retailers have navigated heightened complexity, and how they plan to sustain growth going forward. The study also sheds light on the transformational ways in which retail leaders are building more digitally-rooted, adaptive organisations -- businesses that initiate change as opposed to merely reacting to it and that embrace flexibility as a competitive advantage

WBR Insights’ focus is to deliver great industry content and create opportunities for our vendors to connect with qualified audiences looking for solutions just like yours. We are driving the industry forward with our industry content. Take a look at our 2023 inventory to find out more.

Download your copy to find out how Australian brands plan strategically and take advantage of the next wave of opportunities to keep their businesses shining bright.

As part of our #IWD initiative, we spoke to the amazing women leaders behind the biggest brands in digital retail to find out what motivates them every day, how they succeed in bringing value to their company, and how they are helping women like them do the same.In this short interview, we spoke to Libby Angus,  the Social Media Team Lead at Farmers New Zealand.