See Who You've Missed Meeting
Explore the top retail leaders and influencers who attended this year
Transforming Retail. Together.
We’re excited to announce that the 5th eTail Australia Summit will return in February 2026
As a market leading annual meeting place for ANZ’s top retail leaders, eTail Australia brings you the opportunity to learn from, network and collaborate with some of the most innovative Founders, CEOs, CMOs, Heads of eCommerce and Digital Marketing Leaders in Australia (and other countries, due to eTail’s global footprint).
For 2025, we shaked things up with:
- Keynotes by Australia’s leading economists on the country’s economic outlook, global trends and geopolitical risks, and what everything means for Australia’s retail sector
- A case study and roundtable presenting a tried and proven systematic approach to identifying your tech gaps, searching for the right partners, and negotiating and onboarding with ease
- A dedicated Case Studies breakout track that shines the spotlight on some of the most effective and novel work that retail leaders in Australia have worked on
- Breakfast case studies with retail brands that have sparked both fascination and outrage, but are nevertheless enlightening in their own ways
- Thought-provoking keynotes and case studies from fantastic speakers we’ve heard in Asia that we know our eTail Australia audience will LOVE!
- Guided networking and ice-breaking sessions to help you strike up conversations with your industry peers
Curious about what's coming up in eTail Australia 2026? Watch this space!
It was an absolute privilege to speak at eTail Sydney on behalf of Better Packaging Co. Kudos to the eTail team for giving sustainability such a key role in the agenda of this fantastic event.
Kate Bezar
Chief Impact & Brand Officer
Better Packaging Co
From Jo Hall’s visionary keynote on hybrid shopping to Stephen Walters’ sharp economic insights, the summit blended big-picture trends with actionable strategies. The focus on AI, sustainability, and frictionless transactions left me energised about the opportunities ahead for digital transformation in retail.
Ross McIntyre
Associate
Payments Consulting Network
The organising team continues to evolve eTail every year ensuring its relevancy remains top priority. The added addition of economists, focusing on both the global and local market was an absolute highlight, providing a fantastic grounding for the entire two days. First class!
Gerard Richardson
Head of Retail Marketing
Adore Beauty
The energy in the room was electric, with industry leaders sharing bold strategies and game-changing ideas. A brilliant event packed with valuable lessons and forward-thinking conversations.
Michael Boyle
“The Modern Marketer”, Retail Consultant
Modernity Marketing
Our 2025 Speakers Included:
Stephen Walters
Chief Economist
Business Council of Australia (BCA)
Elliot Clarke
Executive Director – Head of International Economics
Westpac
Florian Pasquier
Chief Technology Officer
Carma
Jo Hall
Investor, Advisor & NED, Former Chief Commercial Officer
Toys "R" Us Asia
Jonathan Lim
Chief Investment Officer
Shaw Investment
Elien Degraeve
Founder
Go For Zero
Gerard Richardson
Head of Retail Marketing
Adore Beauty
Hitesh Mehta
Head of Marketplace
Baby Bunting
Rob Rand
Chief Executive Officer & Founder
Knobby
Stephanie Say
CEO
HoMie
Jessica Skinner
Director of E-Commerce and Marketing
Frankie4
Janine Leghissa
Chief Executive Officer & Founder
Desiderate
The Retail Summit That Tops All The Others.
250+
Retail Leaders From The Full Value Chain
16+
hours of ecommerce and digital marketing content
70%
Retailer to Vendor Ratio
40
Solution Focused Sessions
5+
Hours of Pure Networking
1
Inspirational Evening Reception
Big thanks to the entire team for organising such an outstanding event. It was incredibly well put together, with insightful sessions, engaging discussions, and fantastic networking opportunities.
Nader Chmait
Head of Data & Analytics
New Aim
Another fabulous event, full of rich insights and a great opportunity to connect with like-minded e-commerce enthusiasts. It was an honour to present again this year and I’m looking forward to 2026!
Jay Bonaretti
CEO
Amino Z
It was another successful and engaging event put together by the eTail team. The topics were in-tune with current and prospective market realities, very different from this time last year.
Eric Bruzek
Founding Partner
Amerinda Advisory
Every year keeps getting better - thought-provoking keynotes, candid discussions, and genuine connections. What makes these events special isn't just the content, but connecting with the retail community - both familiar faces and new ones - in a setting where real conversations happen.
Mal Chia
Co-Founder
Ecom Nation
Trusted By Thousands Of Retailers
Why eTail is Rated #1
An Awesome Time, Guaranteed
We’re known in the industry for awesome experiences you can’t get anywhere else. Sip fine wines, kick back with cocktails, eat delicious food, attend private tastings, and be wowed at our famous evening receptions.
You’ll make memories that last a lifetime, and become a part of a true retail community.
Actionable Tactics To Grow Your Business
We’re not a tradeshow or a vendor-led seminar. Our agenda is 100% focused on your biggest challenges and opportunities.
You’ll hear from Founders, CEO’s, VPs and those that are in the trenches, doing the work. We cut out the fluff you get at other conferences to give you tons of actionable strategies to increase your profits.
The Most Interactive Conference, Ever
Benefit from over 30 hours of discussion groups, creative think-tanks, Tonight Show sessions, lightning rounds, roundtables, structured & unstructured networking activities, and much more.
This is your opportunity to make new connections and speak “off-the-record” with your peers. You’ll build relationships like never before.
Building Integrated Campaigns That Align With Your Goals:
Market Research
Access to industry thought leaders through WBR’s world-class summits put us in a unique position to develop an outstanding range of research and content creation opportunities.
Bespoke Roundtables, Webinars & Podcasts
Our clients rave about the quality of the participants and flawless execution they get when partnering with WBR Insights.
Content and Advertising
Leverage the reach and website visitors of our industries and business communities. Identify and target your prospects through tailored campaigns that positions your organisation as a credible solution partner and keep you front of mind.
Never Miss A Retail Beat!
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Let's Connect & Create a Custom Experience
Hi, I'm Lauren, the Sponsorship Director for eTail Australia. I’m here to help you maximize your experience by designing a sponsorship to fit your exact needs. Reach out here and I'll be in touch within 24 hours!
#eTailaustralia
Who said eCommerce conferences can't be fun? We’re known in the industry for awesome experiences you can’t get anywhere else. You’ll come as an attendee, and leave as part of a community.
