eTail Australia 2026
February 2026
Agenda Day 2
Welcome Address
TRACK A
8:00 am - 8:45 am Conference Registration & Morning RefreshmentsTRACK A
8:45 am - 8:50 am Welcome Address: Heather Ang, Lead Editor, Researcher & Producer, eTailTRACK A
8:50 am - 9:00 am Chairperson’s Opening Remarks Jason Titman - Director, integr8 Investment Group
TRACK B
8:00 am - 9:00 am Rise & Shine VIP Networking Breakfast & Fishbowl PanelReserved for Impact
Australia’s Retailer Media Revolution
9:00 am - 9:30 am
C-Suite Leadership Talk: How to beat the big guys and make the shift from your typical retailer to bona fide retailer media operator and bring in maximum profits
Mark Baartse -
Consulting Chief Marketing Officer,
MarkBaartse.com
Dan Ferguson -
Chief Marketing Officer,
Adore Beauty
Sven Lindell -
Chief Digital & Marketing Officer,
The Winning Group
Payment Transactions? No, It’s Now Payment Experiences
9:30 am - 10:10 am
Keynote Panel: The Future of Shopping: How to streamline your omni-channel shopping journey and create a seamless end-to-end shopping experience from pre-browsing to post-purchase
Nicola Clement -
General Manager Omni Experience,
Myer
Joshua Emblin -
Territory Director, APAC,
commercetools
Anastasia Lloyd-Wallis -
Head of Consumer Insights,
Retail Doctor Group
Rhys Thomas -
Head of Partner Success,
Klarna
10:10 am - 10:30 am
Fireside Chat: Resilience in retail: Exploring the future of payments as the next big customer experience differentiator
Karl Durrance -
Head of Australia and NZ,
Stripe
10:30 am - 10:50 am
Morning Networking Break 1
Unity In Strength: Partnership Models That Work
10:50 am - 11:30 am
Keynote Panel: Building eCommerce partnerships that work - How to develop profitable partnerships to boost your brand equity and create new revenue streams
Peter Bray -
Sales Director, APAC,
impact.com
Jenna Nicholas -
Head of Commercial, Product & Innovation,
True Protein
Toni Westlake -
Brand Manager,
Adrenaline
Michael O’Brien -
Retail Director,
Handpicked Wines
It’s Not Magic, It’s Data
11:30 am - 12:15 pm
All Stars Panel: Going from traditional retail to a data-driven organisation – How can you rethink your tech and data strategy to double down on precision marketing following COVID-19?
Brad Crawford -
Former Head of Strategy and Operations,
Camera House
Christopher Hatfield -
Former Head of eBusiness Oceania,
Nestle
Hannah Russell -
GM, Merchandising,
TheMarket.Com
Mozi Zhang -
Head of Online Merchandising,
Kogan
Sarah Razek -
Head of Digital,
Harrolds
12:15 pm - 12:40 pm
Case Study: Baby Bunting’s digital transformation journey from Monolith to MACH
Rod Williams -
General Manager Digital,
Baby Bunting
Joshua Emblin -
Territory Director, APAC,
commercetools
Bas de Kort -
Managing Director,
Blueburra
Lunch
12:40 pm - 1:40 pm
Networking Lunch
12:40 pm - 1:40 pm
Closed Door VIP Invitation Only Lunch
Upping Your Game: Levelling Up In A Post-Pandemic World ~In-depth & Interactive~
eCommerce
Dynamic Supply Chain & Inventory Management
TRACK A
1:40 pm - 2:05 pm Chemist Warehouse Case Study: Maximize e-commerce revenue by understanding customer journeys better Nick Blatt - Head of E-Commerce & Digital Customer Experience, Chemist Warehouse Shyam Sundar - Regional Director, AUS & NZ, Glassbox
TRACK A
2:05 pm - 2:45 pm Case Study Interactive: Create a brand – or die tryingTRACK A
2:45 pm - 3:10 pm Sponsored Case Study: Don’t underestimate the true value of inventory control – How to drastically cut costs and increase profits with strategic inventory managementTRACK A
3:10 pm - 3:30 pm Afternoon Networking BreakNew Operating Models
Customer Communications Done Right
TRACK B
1:40 pm - 2:40 pm Rotating RoundtablesRoundtable: Conversational commerce – How to redesign your website to support visual and voice search and provide more interactive and engaging experiences
In this session, join your peers for a 60-minute small group discussion on a trending topic and benchmark your practices against your peers.
TRACK B
2:40 pm - 3:10 pm Case Study Interactive: How to personalize your communications to encourage return customersTRACK B
3:10 pm - 3:30 pm Afternoon Networking BreakeCommerce
Nailing Customer Engagement & Retention
TRACK A
3:30 pm - 4:05 pm Fireside Chat: The end of boring customer loyalty programmes – How to create a creative and innovative customer loyalty programme that motivates them to keep coming back for more Elisse Jones - Group Head of Loyalty, Total Tools Nathan Brown - Chief Executive Officer, Global Marketplace
TRACK A
4:05 pm - 4:25 pm Case Study: How to make the exchange and returns process easy and stress-free for both your customers and your customer service team to boost brand confidence and loyaltyTRACK A
4:25 pm - 4:30 pm 5 mins transition time to main ballroomSmall Group Facilitated Networking
Design Thinking & Business Agility For Innovation
TRACK B
3:30 pm - 4:25 pm Design Thinking and Business Agility Creative Boardroom: How to incorporate design thinking and organisational agility principles into your work processes to innovate rapidlyIn this workshop you work with a leading practitioner and 25 of your peers to develop creative, fluid, and responsive design thinking that you can use to solve problems within your organization.
TRACK B
4:25 pm - 4:30 pm 5 mins transition time to main ballroomHear The Pitch: Battle Of The Rising Stars
4:30 pm - 5:30 pm
Shark Tank: Identifying “The Next Best Thing” in retail tech
Jason Titman -
Director,
integr8 Investment Group
Hear about the latest and greatest eCommerce innovations from start-up companies pitching their tech in a bid to win first place at eTail Australia. You’ll understand how their tech can translate into revenue for your business as they walk through the technology’s benefits to your business and predict their future success. The ultimate decision is in your hands though, as the audience votes for their favorite. Will you find the next big thing?
Closing session
5:30 pm - 5:35 pm
Chairperson’s Closing Remarks
Networking
5:35 pm - 7:05 pm
Networking Drinks Reception
6:00 pm - 7:30 pm
Closed Door VIP Invitation Only Dinner