AppsFlyer (Past Sponsor)

The AppsFlyer Data Collaboration Platform is the world’s leading solution for end-to-end data collaboration, audience activation, and closed-loop omnichannel measurement. AppsFlyer incorporates our global marketing, collaboration, and measurement expertise into our data collaboration platform, which is built as an interoperable platform that enables brands and networks to seamlessly collaborate, run activation campaigns, and perform closed-loop omnichannel measurement. The AppsFlyer Data Collaboration Platform has the only data clean room which enables measurement of campaigns occurring within the walled gardens, including, but not limited to, Meta, Google, and TikTok. AppsFlyer’s platform is a recent winner of the Ventana Research Award for Marketing Digital Innovation (available here). Additionally, AppsFlyer has a founding role in crafting the IAB DCR standards, as mentioned here. As a privacy-centric, customer-obsessed company, AppsFlyer continues to forge the way for the next generation of solutions and analytics with data protection at its core.