Transforming Australian eCommerce and Digital Marketing. Together.

eTail is designed to help you increase the profits from your online business.

Benefit from over 30 hours of intimate discussion groups, disruptive strategies, peer to peer conversations, and connections with the top minds at Australia’s most successful and innovative retailers. No commercials or egos: just hundreds of strategic takeaways on how to cut through the noise and deliver a seamless and personalised online shopping experience.

“Truly address current challenges facing us – an excellent way to learn how your peers are tackling them.”

“Simply put: attending eTail has made us more profitable as a business.”

“We were blown away by the amount of real life examples”

Be Inspired. Our 2020 Visionary Advisory Board Include:

Our content is all about your growth and education. You’ll learn from over 70 speakers representing the best from the fastest growing and largest retailers, innovative start ups, and online disruptors. You’ll understand why, how and what these speakers would change next time as we purposely find the executives that are in the trenches, doing the dirty work.

Julie Mathers

Founder & CEO
Flora & Fauna

Ryan Gracie

Chief Marketing Officer
Catch Group

Nicola Clement

Head of Digital Experience

Peter Ratcliffe

Head of Digital Technology & Innovation
Retail Apparel Group

Dan Ferguson

Chief Marketing Officer
Adore Beauty

Nandor Locher

Head of Digital Direct


Abel Butler


Mark Baartse

Chief Marketing Officer

Christian McGilloway

Chief Technical Innovation Officer
Retail Zoo

Dean Salakas

Chief Party Dude (CEO)
The Party People

Jen Geale

GM & Co-founder
Mountain Bikes Direct

Andrew Lane

Head of Digital Sales and Optimisation
Virgin Australia

Manik Godhwani

Global Head of Digital & Ecommerce @ T2

Steffen Daleng

Chief Marketing Officer

Ben Flintoff

General Manager
Baskin-Robbins Australia

Jason Greenwood

Digital Consultant and Industry Thought Leader
Greenwood Consulting

Why eTail is Rated #1

Actionable Tactics To Grow Your Business, No Fluff


An Awesome Time, Guaranteed


Who Attends eTail

"I hate going to events where I can’t find my peers. At eTail, there are tons of interactive learning and networking opportunities, so they make sure we meet each other every day."

Nicole Cheever, eCommerce Marketing Manager, Lego Group